The Senator Group is the UK’s largest manufacturer of office furniture & workplace solutions in the UK, with sales globally.
Brochure Design / Catalogue Design
I'm always looking for a challenge & this project was just that. I had to redesign the product price list for the entire Senator seating range. The old one was a mismatch of information in a confusing & dull layout. I came up with new layout to present the extensive technical information in a more understandable & visual way, interleaving lifestyle photography as section breakers.
Office Team were one of Senator's key accounts - as part of the partnership I had to produce a full product brochure. An extensive product offering, I had to balance a lot of information with a mix of different images & intro pages designed by them. I formulated a style that allowed for some consistency - even with a mismatch of images! 172 pages of information - phew!